QuickBooks Online Pricing: How Much Does QuickBooks Cost?

QuickBooks Online pricing is always changing, so make sure to stay up-to-date on how much this accounting software costs.
Nicole Mousicos
Written By
Updated on September 2, 2026

QuickBooks Online costs between $38 and $340 per month across four pricing plans: Simple Start ($38), Essentials ($85), Plus ($140), and Advanced ($340). Currently, a deal means that all of these plans are half price for the first three months.

QuickBooks Online is one of the best options on the market for businesses because it offers plenty of options to automate accounting tasks, such as through Intuit Intelligence AI, as well as over 800 third-party integrations.

Read on for a breakdown of QuickBooks Online plans and costs, as well as specific guidance on which plan is best for your business. We also outline any additional and hidden fees businesses should be aware of, and compare QuickBooks with other top accounting providers.


QuickBooks has four plans on offer for businesses, with prices starting at $38 per month for the Simple Start plan. The QuickBooks Online price is the same whether users want to pay annually or monthly.

Here’s how prices line up, and you can click on each plan to see what it offers:

QuickBooks Online Simple Start: $38 per month

QuickBooks Online’s Simple Start plan is ideal for small businesses getting started because of features like automated bookkeeping and bill paying that can save time for smaller companies starting with a small team. You’ll also get access to Intuit Intelligence AI, the provider’s AI assistant, which can help further streamline and speed up operations.

  • Access for one user and two accountants
  • Intuit Intelligence AI
  • Automated bookkeeping
  • Basic business reports
  • Invoice and get paid
  • Five ACH payments per month
QuickBooks Online expenses tab showing transaction list with dates, types, categories, amounts, and approval statuses.

QuickBooks Online offers a simple dashboard where owners can monitor and manage expenses. Source: Tech.co testing

QuickBooks Online Essentials: $85 per month

QuickBooks Online’s Essentials plan is ideal for businesses looking for growth opportunities because it offers more automated AI services that, when in progress, can free up teams to expand their line of work. For example, teams won’t have to waste time cleaning up books thanks to AccountingAI.

  • Everything in Simple Start
  • Access for three users and two accountants
  • Faster payments with Payments AI
  • Customer referrals, feedback, work requests, and testimonials
  • Add employee time to invoices
  • Appointment scheduling

QuickBooks Online Plus: $140 per month

QuickBooks Online’s Plus plan is ideal for businesses looking to build with automated insights, because its features can highlight potential bottlenecks within your operations and allow your business to address them. This can be done through features such as AI that surfaces profit & loss insights and error fixes.

  • Everything in Essentials
  • Access for five users and two accountants
  • Sales Tax AI and Customer AI
  • Comprehensive reporting
  • Plan budgets
  • Automatically track project profitability
  • Track classes and locations

QuickBooks Online Advanced: $340 per month

QuickBooks Online’s Advanced plan is ideal for large businesses handling complex operations because it offers a complete set of automation tools (Project Management AI, Finance AI, etc.) that can effectively run several processes at once. Plus, you’ll get access to priority support and training, ensuring you can get the most out of the service.

  • Everything in Plus
  • Access for 25 users and three accountants
  • Personalized AI business intelligence metrics
  • Project Management AI and Finance AI
  • Customize user permissions and access control
  • Automate workflows
  • Forecast cash flow and profit
  • Priority support and training

See how QuickBooks compares with a key rival in QuickBooks versus FreshBooks.

Quickbooks Online: standard payroll

QuickBooks Online provides in-depth payroll data, helping businesses stay on top of the numbers. Source: Tech.co testing

Can you get QuickBooks Online for free?

You can use QuickBooks Online for free with the provider’s Free plan. Only one user at a time can use the service and you won’t be able to give access to your accountant, but the plan is a good opportunity for solo entrepreneurs to begin to organize their finances.

QuickBooks Online also offers a free 30-day trial of all available plans, but you won’t be able to opt for the trial and make use of the offer currently live, that sees each plan at 50% for the first three months.

As a result of our research, we concluded that QuickBooks Online was one of the best accounting platforms for businesses of all sizes. It offers solid core accounting and operational efficiency features at a moderately competitive price, with AI Intuitive Intelligence providing key time-saving tools for businesses.

QuickBooks is a good fit for multi-location, full-service restaurants. This includes automatic inventory tracking for monitoring and replacing stock, and reporting capabilities to help owners understand how menu changes or operations impact their bottom line. For restaurants, I’d recommend the Plus plan, due to the inclusion of inventory management tools and profitability analysis.

QuickBooks goes hand-in-hand with retail operations, allowing owners to manage multiple vendors and get accurate inventory valuation to help make informed decisions. Likewise, auto-calculated sales tax ensures rates are accurate on invoices and businesses can utilize automated tools to help track expenses. For retailers, I’d recommend the Plus plan, because it allows businesses to connect all of their sales channels and track inventory.

QuickBooks Online offers a further range of integrations and add-ons that will up the monthly price businesses are spending on its services. However, these will no doubt add further value to your offering. There are also some hidden fees to be aware of, which I outline below.

QuickBooks Payroll

When signing up for QuickBooks Online, users are also given the option to add QuickBooks Payroll, for an additional monthly fee. Here’s how the payroll plans line up:

  • Workforce Payroll ($50 per month, plus $7 per employee, per month): Runs payroll, files payroll taxes, and offers employee services, like health benefits and workers’ comp. You’ll also get Payroll AI as part of Intuit Intelligence.
  • Workforce Payroll and Simple Start ($88 per month, plus $7 per employee, per month): This plan adds same-day direct deposit, time tracking, 24/7 expert product support, and a HR support center. Intuit Intelligence can also review your payroll setup.
  • Workforce Payroll and Plus ($190 per month, plus $7 per employee, per month): Adds tax penalty protection, premium team management tools, expert setup, and a personal HR advisor. Intuit Intelligence will also set up your payroll for you.

To find out more about QuickBooks Payroll pricing, check out our dedicated guide.

QuickBooks Time Tracking

Users can add time tracking functionality to their QuickBooks Online plan. These come in two plans:

  • Time Premium ($20 per month, plus $10 per user, per month): Create schedules, customize reports, manage time off, workforce app, and unlimited online support.
  • Time Elite ($40 per month, plus $12 per user, per month): Adds project estimates versus actuals, project activity feed, track mileage, timesheet signatures, and geofencing.

You can also bundle these plans with payroll plans:

  • Workforce Premium: $88 per month, plus $13 per employee, per month
  • Workforce Elite: $134 per month, plus $17 per employee, per month
QuickBooks Online dashboard showing shortcuts for create invoice, record expense, add bank deposit, and create cheque.

QuickBooks Online includes easy access tools so businesses can navigate its interface smoothly and find the features they need quickly. Source: Tech.co’s testing process

QuickBooks Live Bookkeeping

QuickBooks Live Bookkeeping costs between $200 and $600 monthly, on a custom basis, connecting businesses with certified experts.

You can have a one-off call with an expert or opt for one of the bookkeeping plans: Priority, Expert Assisted, or Full-Service Bookkeeping.

Does QuickBooks Online offer business loans?

QuickBooks offers a lending service to eligible small businesses and QuickBooks customers with strong accounting history. It can directly underwrite loans or provide a marketplace for your business to connect with curated lenders.

QuickBooks Online Integrations

QuickBooks integrates with more than 800 third-party applications, including Shopify and Mailchimp. Here are a few others we’ve picked out:

  • Fathom Pro Starter (starting at $53 per month): Adds extra analysis tools and metrics to monitor business performance.
  • Gusto Simple (starting at $49 per month, plus $6 per employee, per month): Adds payroll automation tool with automatic federal, state, and local tax filings.
  • Housecall Pro (starting at $59 per month): Adds scheduling, dispatch, CRM, and automatic estimates and invoices.

Check out our guide to the best CRM with QuickBooks integration.

QuickBooks supports 25 payment processors, including PayPal, Square, and Stripe. Businesses can use QuickBooks Payments instead of a third party, with the following transaction fees:

  • 1% charge for ACH transfers, up to a maximum of $10
  • 2.99% for cards and digital wallets
  • 2.5% for card reader
  • 3.5% for keyed-in cards
QuickBooks Online app integrations marketplace showing Shopify, WooCommerce, and other connected applications.

QuickBooks Online offers over 800 third-party integrations for businesses, making it perfect for businesses wanting to connect all of their tools. Source: Tech.co testing

What are the hidden and additional fees for QuickBooks Online?

Here are some other fees users should be aware of when choosing QuickBooks Online:

  • Setup fee: QuickBooks Live Bookkeeping will set you up with an expert for one session if you need help setting up your account. The price is no longer publicly listed, but was last reported costing $50.
  • Tax forms: You can buy tax forms and kits directly from QuickBooks, including W-2 kits, 1099 kits, W-3 forms, and 1096 forms. Some Payroll plans include printed forms at no additional cost.
  • Checks: You can buy physical checks from QuickBooks. Secure Plus Standard Business Checks start at $65.25 for 50, Secure Premier Standard Business Checks start at $70.97 for 50, and Basic Standard Business Checks start at $154.49 for 250. While they are far pricier than many other vendors, the “secure” brand of checks offers in-depth fraud protection measures that may justify the price for some businesses.

QuickBooks Online offers solid core accounting and operational efficiency features at a moderately competitive price, compared to alternatives such as FreshBooks (starts at $20.70/month) and Zoho Books (starts at $15/month).

Likewise, it provides some of the best help and support options out of all the providers we tested, with 24/7 chatbot assistance and regularly available human representatives. 

Despite this, it doesn’t have a free plan, as Zoho Books does. Plus, in the long run, Zoho can end up cheaper for businesses that want to keep expanding. Zoho’s highest-priced plan, for example, is only $70/month, whereas QuickBooks Online’s is $340/month.

Here’s how QuickBooks Online pricing compares with that of its competitors.

0 of 0
Best for
Cheapest paid plan
Prices both annually and monthly
Highest paid plan
Prices both annually and monthly
Additional fees
Any other fees owners can expect to pay
sage logo
QuickBooks Logo
Freshbooks logo
xero logo
Zoho Books

Sage 50

QuickBooks

FreshBooks

Xero

Zoho Books

A user-friendly interface

All-round accounting functionality

New businesses wanting a dependable solution

Online businesses

Accounting automations

Pro: $113.50/month (paid annually)

Simple Start: $38/month $19/month for 3 months with 50% off deal

Lite: $20.70/month (paid annually)

Early: $25/month Get 90% off your first 6 months

Standard: $15/month (paid annually)

Quantum: $253.42/month (paid monthly)

Advanced: $275/month $137.50/month for 3 months with 50% off deal

Select: Custom pricing

Established: $90/month Get 90% off your first 6 months

Premium: $70/month (paid monthly)

Several options including payroll, HR, and time tracking

Payroll, live bookkeeping, setup fee

Extra team members, advanced payments add-on, payroll

Transaction fees through third-party payment processors

Extra users, extra locations, advanced auto-scans, expense management, BillPay

We identified the six most relevant and established accounting tools in the market, and pitted them against each other. We did this against six main categories and 25 subcategories — with a total of 1,512 areas of investigation being considered altogether.

We also put the platforms through their paces with hands-on testing to understand their average user experience. We dedicated 57 hours to carrying out 37 user tests, with a total of 555 tasks being completed.

Our main testing categories for accounting software are:

We check how adept a platform will be at managing accounting tasks, focusing on key bookkeeping features like invoicing, tax preparation, journal entry, time tracking, financial transactions, and payment support.

We determine how capable a system is at ensuring day-to-day processes run seamlessly, paying close attention to third-party integrations, collaboration tools, AI automation, and customization options.

We assess how capable a system will be at measuring income, profits, and losses. Specifically, we check for the presence and quality of forecasting and budgeting, inventory management, reporting, and compliance tools.

We assess how useful and reliable a platform’s support system is, focusing on support options, whether it’s 24/7 support or knowledge center accuracy, as well as cloud backup, and security safeguards.

We compare the overall cost of each platform, taking factors like monthly costs, set-up fees, hidden fees, and free plans into account. We also measure how strict contracts are and how much it would cost for a business to terminate them early.

An overall judgment of how easily users can interact with the platform. We tested each accounting platform and got our team to report how easy they were to use, how they felt when they were using them, and how likely they were to recommend the platform to another business.

Not all testing areas are weighted evenly, with factors like “core accounting features” and “operational efficiency” being prioritized for small businesses, while sector-specific features are valued more highly for businesses across different industries.

Learn more about our research here. 

QuickBooks Online has a free plan for solo entrepreneurs and freelancers. With this plan, users can connect a single bank account to automatically sync real-time transactions, send up to two custom invoices per month, and create and send one estimate per month.

FreeAgent is another top choice for solo entrepreneurs. It starts at $27 per month, slightly more expensive than QuickBooks Online, and offers features such as sales tax reporting and multi-currency invoicing. QuickBooks Online has a cheaper starting price than FreeAgent. However, FreeAgent has features such as time tracking built into its interface, whereas QuickBooks offers this as an add-on. Freelancers should consider their budget and core needs before making a decision.

No. Choosing the 30-day free trial waives eligibility for the 3-month half-price promotion. Therefore, you must choose between trying QuickBooks free for one month or taking 50% off for three months.

No. Accountant seats are provided in addition to regular team seats. For example, the Essentials plan allows up to three regular users plus two separate accountant access slots.

Yes. While QuickBooks allows integration with over 800 apps, any monthly subscription fees charged by third-party services (like Gusto starting at $49/mo + $6/employee) are billed separately by those respective platforms.

No. The listed processing fees (1% ACH, 2.99% card) apply specifically to QuickBooks Payments. If you connect external processors like Stripe or Square, you pay those platforms’ standard processing rates instead.

Written By

Nicole Mousicos

Nicole is Tech.co’s News Editor, reporting on the latest technology news and curating The AI Strat newsletter. After studying English Literature and Creative Writing, they worked on local newspapers and online publications, including Outlander Magazine. Previously, they covered tech products and news at Expert Reviews. Outside of Tech.co, they enjoy sports and video games.

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